Together Towards ZERO is our ambitious sustainability programme, expressing our vision for a better tomorrow at a time of serious challenges such as climate change, water scarcity and public health concerns. It consists of four ambitions: ZERO carbon footprint, ZERO water waste, ZERO irresponsible drinking and a ZERO accidents culture. Each of these is underpinned by individual and measurable targets, leading up to 2022 and 2030.
Reducing our beer-in-hand carbon footprint means innovating across our packaging portfolio. And innovations are best achieved in partnership with other experts. The paper bottle company, Paboco, is helping us achieve breakthroughs in our Green Fibre Bottle project, developing the world’s first 100% bio-based beer bottle made from sustainably sourced wood fibres.
Developing a sustainable tomorrow can only happen together. In 2019 we announced an ambitious project at our Fredericia brewery, the result of public-private partnership with DRIP in Denmark. It will use innovative water recycling technology to reuse 90% of process water, providing learnings for our other wastewater treatments around the world.
When people go out, they want to enjoy a great beer with friends but sometimes they don’t want to feel the effect of alcohol, especially when they’re driving. At Carlsberg we’re working with partners to ensure that wherever consumers find our beers they can choose alcohol-free brews – even on tap.
The UN’s Sustainable Development Goals (SDGs) are a call for governments, civil society, businesses and the general public to act to end poverty, fight inequality and tackle climate change.
Being interconnected, all the goals are important, but we focus our efforts on those where we can have the most impact. Based on our 2016 materiality assessment, we identified the 14 most relevant targets in 7 SDGs - 3, 6, 7, 8, 12, 13 and 17.